We’ve all heard the ‘tip of the iceberg’ analogy for explaining how there is more to a given subject than meets the eye. A Sustainability Life Cycle Assessment (LCA) can help reveal environmental impacts, both positive and negative, of a package or label beyond its primary sustainable traits. In fact, an LCA can be run […]
How Green Is Your Packaging? – A Simple Sustainable Packaging Audit
Summer is officially underway, and everything is ‘greening up’ outside. Some businesses experience a little slow down in summer, and that may be a great time to take stock of packaging strategies. A packaging audit can help identify areas of strengths and weakness in your strategy and reveal opportunities to improve performance. In this “season […]
Designing Packaging to Optimize Recyclability
We are all in agreement about recycling everything we can for a healthier world and conservation of resources. Recycling is a key element of an overall circular economy strategy. This is as true for packaging as any other consumable. Yet despite our best efforts, not every package we target for recycling gets recycled. There are […]
Label Material Reduction: A case of “less is more”
REDUCE – REUSE – RECYCLE It’s highly likely you’ve heard these terms sometime in the past ten years as the U.S. and the world work toward more environmentally-friendly ways of living and doing business. It’s a simple way of looking at a complex issue. And it’s a great place to start when developing a sustainable […]
Package Recycling: Making sure it happens
Everybody is talking about sustainability lately. It’s certainly a buzzword in commerce, and companies are clamoring to communicate how ‘environmentally-friendly’ their processes and products are. But what does it really mean to be ‘sustainable?’ Let’s take a look at it from a packaging perspective, since that’s our business! We at AWT have recently developed a […]
Sustainable Packaging – Why is it important?
Whether you’re walking the floor at an industry trade show, or sitting face-to-face with a high-level decision maker from a large retailer, the topic of sustainable packaging will be discussed as the “go-green” initiative is gaining momentum. With mounting pressure from consumers, and the fear of future government regulations or outright bans of certain packaging, […]